11 Simple Tips to Creating An Effective Ad
Quick Links to Article Topics What Makes You Stand Out Use A Powerful Headline Make Them An Offer Talk About The Benefits Tell Your News
3 Branding Rules To Maximize Your Marketing Spend
Article # 1 in The Rules of Marketing Series Branding isn’t just about a pretty logo, i t’s about your bottom line! “Branding” is one
17 Ways To Promote Your Business For Little Or No Cost
Throughout my marketing career, I have heard almost every excuse in the book as to why some business owner was not marketing his or her
How To Become An Authority In The Minds Of Your Prospects Using Content Marketing
Article # 3 in The Rules of Marketing Series Content marketing: what it is, how to do it, including a case study example and program! What
Enemy at the Gate: Is Your Website Killing Your Hiring Process?
It is a valid question. After all, today’s recruits are technologically savvy. They’ve been using laptops since elementary school and are active on social media,
Learn How to Win the Game of Local Search
Article # 2 in The Rules of Marketing Series The rules have changed and the challenge is greater—but so are the rewards… Remember when a
10 Ways To Use A “Selfie” To Boom Your Business
Everyone seems to be talking about “selfies” these days, a word that simply means taking a photo of yourself using a mobile phone. Well, whether
The Busy Executive’s Prescription for Writer’s Block
You may consider yourself a writer, maybe not. But sure as shooting, as a business owner or executive, there have been times you wanted to
Thinking Outside The Box
“If everyone is thinking alike, then somebody isn’t thinking.” George S. Patton Ancient Sparta had two kings. If one fell in battle or became incapacitated, the